Annoying Impressions How you can drive your customers away before they get to the table? The first impression starts when the customers enter the restaurant. What they see, what they hear, and what they feel will affect how they think. Their first and last contact with your staff is usually in the lobby/entrance area. It presents an incredible opportunities to create goodwill. How you capitalize on those opportunities is up to you. Annoying impressions arise from actual contact with your sta...